Schedule

31st Congress of Technology and Business of Media and Entertainment

Schedule Lecture
Schedule Lecture

15h40 - 17h



Aug.26, 2019
Hot Session | Room 12

Next Gen: New Technologies for Digital TV

Liliana Nakonechnyj

There is no doubt as to the success  of the first generation of digital television in Brazil. However, it is more than time to plan the introduction of the next generation, so as to  guarantee  that the Brazilian population continues having access to the best TV viewing experiences, amidst rapid changes of consumer habits. In this session, top specialists will share their knowledge regarding Digital TV technologies under development worldwide.

Chair: Liliana Nakonechnyj – Former President of SET

Liliana Nakonechnyj is former President of SET (2017-2018). She graduated in telecommunications engineering at PUC-Rio. A large part of her professional life has been dedicated to deploying television distribution systems, initially analog, and later digital – terrestrial broadcasting stations as well as radio, satellite and fiber optics based contribution and distribution systems. Also, for many years, she was in charge of engineering support for broadcasters affiliated to TV Globo. She has always been interested in promoting new technologies, leading studies and tests for the introduction of digital television in Brazil between 1994 and 2006, and demonstrations and tests of UHDTV in more recent years. She represents SET at the IBC Council.

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Co-chair: Luiz Fausto de Souza Brito - Regulatory Strategy Specialist - Globo TV Network

Professional Master's Degree in Applied Computing (UECE - 2015), Executive MBA on IT (UFRJ - 2011), extension course in Networks and Video over IP (UFRJ - 2009), Bachelor's Degree in Electrical Engineering with emphasis in Electronics (UFRJ/USU - 2005). Currently working as Regulatory Strategy Specialist for Globo TV Network, Coordinator of the Technology Committee of the Brazilian Television Engineering Society (SET), member of the Delegation of Brazil in ITU-R (SG 6) and CITEL (PCC.II), member of the TV Reception Technical Group (GT-Rx) of the Brazilian TV Switch-Over Group (GIRED), member of the Technical Module of SBTVD Forum and member of the Harmonization Working Group of ISDB-T International Forum.  

Ultra HD Forum contribution to the adoption of Ultra HD around the world

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Thierry Fautier - Ultra HD Forum President | Vice President of Video Strategy at Harmonic

As Vice President of Video Strategy at Harmonic, Thierry Fautier is in charge of defining and driving the execution of the long term strategy of Harmonic’s video business. He is the current President of the Ultra HD Forum, the global organization responsible for promoting market adoption of UHD by defining industry best practices for the phased introduction of the wide set of technologies that will facilitate the next-generation viewing experience. He is a co-founder and board member the VR Industry Forum whose charter is to further the widespread availability of high quality audiovisual VR experiences, for the benefit of consumers. Fautier is also co-chair of the MPEG Roadmap committee that is tasked to present the 2020 MPEG roadmap to the industry. His previous experience at Harmonic includes leadership positions in Solutions Marketing, where his area of responsibility covered Harmonic’s major markets, including broadcast, cable, telco, DTH and OTT, as well as multiscreen initiatives. Thierry Fautier has been instrumental at Harmonic to create new markets such as IPTV, OTT, UHD and more recently VR. He is the designated speaker at Harmonic for international conferences as well as for press and analysts interviews.

Update on next-generation DTTB technologies

The next-generation DTTB system project in Japan has proceeded to a testing phase. Activities of the testing project range from large-scale pilot station trials on UHD services provided over DTTB transports enhanced with IBB capabilities to studies of technical parameters for efficient spectrum usage. Information and Communication Council, an advisory body to Ministry of Internal Affairs and Communications, initiated discussions on technical specifications for the next-generation DTTB system based on results of the testing project, with a view to developing technical standards.

Hiroaki Kimura - Director for Digital Broadcasting Technology / Ministry of Internal Affairs and Communications, Japan

Mr. Hiroaki Kimura is responsible for international cooperation on ISDB-T and advanced broadcasting technologies and ITU-R SG6 preparations in the Ministry of International Affairs and Communications, Japan. His experience in public policies on broadcast involves surveys on household DTV preparedness during the DTTB migration, promotion of low-cost DTTB STB’s and formulation of technical standards on small area DTTB and disaster resilience installations of broadcasting stations.

Masaru Takeshi

Recent technical development on Hybridcast

Since its initial launch of Hybridcast in 2013, technical development effort on Hybridcast continues to add and/or improve the features. As the most recent activities, this presentation addresses technical aspect of the followings; “Hybridcast Connect X” for new service paradigm called Smartphone-first, and “Equivalent application” for broader service deployment across multiple Integrated Broadcast-Broadband (IBB) systems. “Hybridcast Connect X” enables to involve companion devices as an entrance to the Hybridcast services and a bridge connecting offline and online states between Hybridcast services on TVs and SNS on smartphones. “Equivalent application” is the work to harmonize various IBB systems, between Hybridcsat and HbbTV 2 in particular, based on the idea of creating applications for each IBB system from a single set of source code.

Masaru Takechi - Research Engineer for Hybridcast deployment, NHK STRL and Senior Research Engineer, NHK Engineering System Inc.

Since Mr. Takechi joined NHK in 1990, he studied many areas of broadcasting technologies at its Science and Technology Research Laboratories including satellite digital broadcasting system, multiplexing, and middleware and interactivity. Among them, his particular interest is middleware and architecture of interactive TV. His research contributed to receiver architecture and system design of Japanese interactive TV systems and Integrated Broadcast-Broadband (IBB) systems, namely BML, ARIB-J and Hybridcast. He has also actively participated both domestic and international standardization in many area. He has been a major contributor in ARIB, IPTV Forum Japan, ITU-R, and ITU-T. He took a lead to create more than 15 ITU-R and ITU-T Recommendations and ITU-R Reports for interactive TV systems, IBB systems, and accessibility.

Quasi-Cyclic Spatially Coupled LDPC Code for Terrestrial Broadcasting

Flexible and robust transmission schemes are required to support different coded modulation modes, receiver types and channel conditions in future broadcasting systems. Quasi-cyclic spatially coupled LDPC (QC-SC-LDPC) codes capable to universally achieve capacity over different channels under conventional belief propagation decoding will be introduced. The QC-SC-LDPC coded transmission scheme showing good performance in various scenarios is presented by this talk while its performance is validated by the computer simulation.

Jian Song - Director of DTV Technology R&D Center - China

Dr. Jian Song received his B. Eng. and PhD degrees from Electronic Engineering Department, Tsinghua University, China, and conducted Postdoctoral research work in Hong Kong and Canada in 1996 and 1997, respectively. He worked in USA for seven years, and joined Tsinghua University in 2005 as a full professor. He is now Director of DTV Technology R&D Center, one of major technical contributors for Chinese DTV standard. He is vice chairman of WP6A of International Telecommunication Union (ITU) and the founding Editor-in-Chief of ITU academic Journal, ICT Discoveries. He is the Associate Editor of IEEE Transaction on Broadcasting. Dr. Song’s current research interest includes digital broadcasting, network convergence, and integration of visible light and powerline communications. He is the recipient of the Best Paper Award of IEEE Transactions on Broadcasting in 2015, and also the recipient of several national and provincial/ministry level awards. Dr. Song has published over 260 peer-reviewed journal and conference papers with good citations. Dr. Song is the Fellow of IEEE, IET, and Chinese Institute of Electronics.

ATSC 3.0

In his talk Mr. Pizzi will discuss the core technologies within the emerging ATSC 3.0 next-generation terrestrial television broadcasting standard, and describe the new functionalities that the standard enables.

 

Skip Pizzi - Vice President, Technology Education and Outreach at NAB

Skip Pizzi is Vice President, Technology Education and Outreach, at the National Association of Broadcasters (NAB) in Washington, DC, USA. His career has spanned the broadcast and digital media industries, working in audio engineering at NPR, and in audio production, media standards and technical policy at Microsoft. He was also an editor at Broadcast Engineeringmagazine, and a columnist for several other international industry publications. He remains a technology journalist, editor, author and trainer today. His most recent book is A Broadcast Engineering Tutorial for Non-Engineers, 4th edition, published by Focal Press. He is currently Associate Editor on the NAB Engineering Handbook, 11th edition, which will be published later this year. Skip serves as Vice-Chair of the Advanced Television Standards Committee (ATSC) Technology Group 3 (TG3), which is developing the ATSC 3.0 standard. He is also a member of the Board of Directors of the Ultra HD Forum. Skip is a graduate of Georgetown University, where he studied Electrical Engineering, International Economics and Fine Arts.

11h - 12h20



Aug.27, 2019
Hot Session | Room 12

Use of Surplus Resources from the 700 MHz Auction

Fernando Ferreira

The relocation of the TV channels with their digitization, reaching a relevant part of the Brazilian population, resulted in the liberation of the 700 MHz band (above the 51 UHF channel) for Telephony operators throughout our geography.

The work performed by EAD – Be Digital – with GIRED supervision, resulted in resources over budget, still unknown.

QUESTIONS:

– What will be done of the EAD’s surplus resource?

– What criteria will be adopted by the government / legal party to direct this resource?

– Defined the amount that will be destined for the broadcasting, what will be the criterion of choice? Is the channel currently operating digital or all channels of the chosen municipalities?

– What is missing for project approval and what is the estimate for the beginning of its implementation?

– Who will manage these resources that are owned by EAD – a company formed by telephone operators?

– Knowing the 2023 deadline that Broadcasting should turn off the analog signal across the country, what is being done to achieve this goal?

Chair: Fernando Ferreira - Coordinator of the Market and Relationship Committee of SET

Graduated in electronic engineering, specializing in Telecommunications, in Porto Alegre; has a graduate degree from the Kellogg School of Management, Northwestern University, in Evanston, Chicago. Participated on the Deliberative Council of the Forum of the Brazilian Terrestrial Digital TV System in the Broadcasting sector. Headed up the creation of digital TV broadcasters in Porto Alegre and Florianópolis, as well as other broadcasters in the same states (RS and SC).

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Paulo Tonet Camargo - President of ABERT / Vice President of Institutional Relations at Grupo Globo

Paulo Tonet Camargo was born in the city of Porto Alegre. Having graduated in law in 1982, he began his professional life as a lawyer in Porto Alegre, and in 1986, he joined the Prosecution Office of Rio Grande do Sul, where he worked as a prosecutor, appellate state prosecutor and deputy state attorney-general. He was president of the Association of the State Public Prosecutor’s Office of Rio Grande do Sul. While at the Public Prosecutor’s Office he was president of the National Council for Criminal and Incarceration Policy and director of the National Prisons Department from 1995 a to 1997. In 1998, he joined the RBS Groups where he was general manager in Brasília and vice-president for legal and institutional affairs, a position he left in 2011 to take up the post of Institutional Relations Vice President of the Globo Group. He was elected president of the ABERT – the Brazilian Association of Radio and Television Stations for the two-year period commencing 2019.

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Elifas Chaves Gurgel do Amaral - Broadcasting Secretary / MCTIC

A graduate of the Military Academy of Agulhas Negras in the Artillery Weapon (1978), he is a paid Army reserve colonel, holds a degree in Computer Engineering from the Military Institute of Engineering (1989) and a postgraduate degree in Computer Networking from the União Brasiliense de Educação e Cultura - Faculdades Integradas da Católica de Brasília (2004). Graduated in Government Policy and Strategy Studies from the Pontifical Catholic University of Rio Grande do Sul (1999). He was part of the Superior Electoral Court (TSE) team that developed the Brazilian electronic ballot box (1995). He was Secretary of Electronic Communication Services of the Ministry of Communications (2004) and President of the National Telecommunications Agency - Anatel (2005). He was a consultant at the Center for Advanced Studies and Systems of Recife - CESAR, developing the Army Project called Brigada Braço Forte - BBF (2011-2012), was Director of Information Technology at the Superior Military Court - STM (2013-2014). Engineer hired by INGEPRO to work in the Army Project called National Critical Communications System - SISNACC (2015-2016). Has experience in Electrical and Mechanical Engineering and has developed a prototype urban electric vehicle. Wrote the book: "How to convert your car to electric".ISBN 978-85-924741-1-9.

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Moisés Queiroz Moreira - President of GIREG / ANATEL Board Member

Public administrator. Over the last 15 years I have held public office in the federal government, as well as at state and local level in the State of São Paulo. I coordinated the technical advisory activities at the Consumer Protection Agency - PROCON SP and was special advisor to the Metropolitan Housing Company of São Paulo – COHAB and the São Paulo State Legislature between 2003 and 2006. In 2006, I became chief of staff at the Municipal Health Department of São Paulo. Member of the Board of Directors of SPTURIS – São Paulo Turismo S.A. from April /2008 to March /2009. Since 2015, I have worked for the Brazilian government as special advisor to the Minister for Cities, Head of Parliamentary Advisory and Special Advisor to the Minister at the Ministry of Science, Technology, Innovations and Communications. Currently as Secretary for Broadcasting at the Ministry of Science, Technology, Innovations and Communications, I currently hold the presidency of GIRED - Implementation Group for the Redistribution and Digitization Process of TV and RTV Channels and member of ANATEL's Board of Directors.

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Leandro Enrique Lobo Guerra - Director of Institutional Relations / TIM Brasil

Director of Institutional Relations of TIM, graduated in 1986, in the course of Electrical Engineering from the Federal University of Paraná (UFPR) and in 1999, in Law from the Tuiuti University of Paraná (UTP). He has an MBA in Business Administration from COPPEAD at the Federal University of Rio de Janeiro (UFRJ). He is currently also Vice President of the 5G Brazil Project as a representative of the cellular operators and represents TIM Group as a member of GIRED - TV Channels Redistribution and Digitization Process Implementation Group.

15h40 - 17h



Aug.27, 2019
Hot Session | Room 12

TV 3.0: New Business Models

Ana Eliza Faria e Silva

This panel will discuss the new opportunities and business models which the next TV generation will create for the radio broadcast industry. The evolution of digital terrestrial companies television represents the construction of a new platform that expands knowledge of the consumer’s experience and unifies the multiplatform experience offer. TV 3.0 transforms the user’s experience by offering greater customization, rich and customized interactions, enhancing the viewer’s engagement. For the broadcasters, it’s about incorporating the typical business models of the digital ecosystem in free-to-air TV maintaining the reliability attributes, reach and quality. This session will be an opportunity for the industry to build, through the broadcaster’s experience from different parts of the world, the vision of future free-to-air TV business in Brazil.

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Chair: Ana Eliza Faria e Silva - Strategy and Regulatory Manager in Technology Area of Globo TV

An electrical engineer from UNICAMP, she holds a Master’s in subjective evaluation of video from UNICAMP, an MBA in Management from the Dom Cabral Foundation and an MBA in Telecommunications from IBMEC. She has been involved in several ground-breaking projects in video transmission and Digital TV standardization in Brazil. She is currently Strategy and Regulatory Affairs manager in the technology department at TV Globo. Former Director of Technology of SET, Ana is an active contributor to the UIT where she is deputy coordinator of the Broadcasting Study Group.

Masaru Takeshi

 Recent efforts in Japan to develop new Integrated Broadcast-Broadband services

As Integrated Broadcast-Broadband (IBB) systems can combine web based technologies with broadcast systems, its services can be made in more flexible and personalized manner. For example, use of viewing history allows service providers to tailor the services for each viewer. In this session, recent Japanese market status and activities toward building the new services in this kind are addressed including some trials performed by using actual broadcast systems and “Smartphone first” service paradigm. Some trials of the services will be presented.

Masaru Takechi - Research Engineer for Hybridcast deployment, NHK STRL and Senior Research Engineer, NHK Engineering System Inc.

Since Mr. Takechi joined NHK in 1990, he studied many areas of broadcasting technologies at its Science and Technology Research Laboratories including satellite digital broadcasting system, multiplexing, and middleware and interactivity. Among them, his particular interest is middleware and architecture of interactive TV. His research contributed to receiver architecture and system design of Japanese interactive TV systems and Integrated Broadcast-Broadband (IBB) systems, namely BML, ARIB-J and Hybridcast. He has also actively participated both domestic and international standardization in many area. He has been a major contributor in ARIB, IPTV Forum Japan, ITU-R, and ITU-T. He took a lead to create more than 15 ITU-R and ITU-T Recommendations and ITU-R Reports for interactive TV systems, IBB systems, and accessibility.

Masayuki Sugawara

Next-gen DTTB in Japan - Technologies and Services

DTTB is an essential service for the people’s life in Japan and is expected to maintain its position in the future. To realize this it is needed to meet increasing user requirements for both quality and convenience aspects.

This presentation will discuss the relationship between the user requirements and the technology elements in the next-gen DTTB R&D projects in Japan. It also discuss the future development of Hybridcast, the IBB system which has been already widely deployed in Japan, from the service aspect.

Masayuki Sugawara - President of DiBEG (Digital Broadcasting Expert Group)

Masayuki Sugawara joined NHK in 1983. He researched solid-state image sensors, HDTV cameras, and the UHDTV system at NHK STRL from 1987 to 2015. At present, he is the chairman of digital broadcasting experts group (DiBEG) and an executive engineer at NEC Corporation. He is serving as the Asia-Pacific region governor of SMPTE for his second term. He is a SMPTE Fellow, a Senior Member of IEEE, and a member of IEICE, and an ITE Fellow.

5G: A potential future for the Broadcasting

·      Two channels are enough for our DVB-T2 network. What can we do else?
·      Should we switch to DVB-T2 or wait for 5G?
·      We are thinking of phasing out DTT in the next decade and delivering all our terrestrial services over wireless broadband networks. We request the EBU to direct its efforts toward making 5G a viable large scale distribution platform for both linear and on-demand audiovisual services.

 Those are just a few queries which has been driven EBU to evaluate and recommend the key resources for the future of distribution given the different kind of audiovisual media, the content consumption transformation and the variety of devices.
 In a new user context, the challenge is to find the best balance for an advanced user experience bringing the right content and valued service to each user/device, while keeping the broadcaster’s perspective of a network performance, coverage and user adoption with a suitable business model.
In this talk, we aim to present and discuss the key requirements and use cases EBU Members plan for the future of our business and the role 5G could play in the content Distribution.

 

João Vandoros - Eurovision Services Business in Brazil

João Vandoros is in charge of Eurovision Services Business in Brazil, the operational company of EBU. He is post-graduated in Telecommunications by Unicamp and got his bachelor degree as Electrical Engineering at Mackenzie University. Since 2000, has been working in Broadcasting Engineering, focusing his carrier in the content contribution and distribution segment with professional background at the Mackenzie’s Digital TV Lab, TVA (Pay TV Operator), Radio and TV Bandeirantes and GfK (as consultant).  

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Skip Pizzi - Vice President, Technology Education and Outreach at NAB

Skip Pizzi is Vice President, Technology Education and Outreach, at the National Association of Broadcasters (NAB) in Washington, DC, USA. His career has spanned the broadcast and digital media industries, working in audio engineering at NPR, and in audio production, media standards and technical policy at Microsoft. He was also an editor at Broadcast Engineeringmagazine, and a columnist for several other international industry publications. He remains a technology journalist, editor, author and trainer today. His most recent book is A Broadcast Engineering Tutorial for Non-Engineers, 4th edition, published by Focal Press. He is currently Associate Editor on the NAB Engineering Handbook, 11th edition, which will be published later this year. Skip serves as Vice-Chair of the Advanced Television Standards Committee (ATSC) Technology Group 3 (TG3), which is developing the ATSC 3.0 standard. He is also a member of the Board of Directors of the Ultra HD Forum. Skip is a graduate of Georgetown University, where he studied Electrical Engineering, International Economics and Fine Arts.

11h - 12h20



Aug.28, 2019
Hot Session | Room 12

OTT as Support for New Business Models

Daniela Souza

Our world in full, accelerated and constant transformation, the impact of new habits of consumption and behavior, the FANG, increasing competition for retention of attention? How are communication groups preparing for this challenge that will create a profound impact on their structures and strategies in terms of culture change, cost optimization and the search for new revenue? Faced with this new scenario, beyond the challenges of delivering reach, retention and a dialogue with the public while keeping the long tail for advertisers, how do these companies present their strategies for the universe of content distribution across multiple platforms? How do you understand your new business models, which bring a B2C scenario to a market that has always acted in the B2B model? How to have the balance between advertising and signature on your OTT platforms?
In this panel we will discuss all of these issues that are now the focus worldwide.

How media companies must build customer-centric platforms that respond to changing industry needs by connecting

Luis Mauricio Chopard Bonilauri - Managing Director at Accenture - Communications, Media & High Technology

Experienced Managing Director with a demonstrated history of working in the Communications, Media and Internet industry. Skilled in M&A, Business Planning, Business Process Design, Enterprise Architecture and Digital Transformation programs. Strong business development professional graduated from CoppeadUFRJ. Luis currently leads consulting practice for Communications, Media and High Team within Latam region at Accenture

How is Jovem Pan doing its Digital Transformation?

Roberto Araújo - CEO of Jovem Pan Group

CEO of Jovem Pan Group with MBA in FIA with specialization in Cambridge, Lion and Beijing. His career is based on the structuring of companies in multiple segments. He is an enthusiast about the future and how technology will transform human relationships.

Globoplay - Who We Are and Where We Go

Tiago Lessa - Head de Marketing, CRM e Inteligência Globoplay

Head of Marketing, CRM and Intelligence Globoplay Tiago Lessa studied Business Administration at the Federal University of Rio de Janeiro and holds a specialization in Marketing from Coppead. He began his career as a trainee at Varig, had a long stint at Petróleo Ipiranga and has been with Grupo Globo for 12 years. Within Globo Group, he has been a leading player in the development of Telecine Network digital strategies and today he is responsible for Globoplay's Marketing, Acquisition, Engagement and Business Intelligence areas, where he has been promoting a major transformation focused on the multi-channel journey and consumer.

14h - 15h20



Aug.28, 2019
Hot Session | Room 12

Future of Media: Technology and Consumer Habits

Roberto Franco

This tracking has been conducted for at least five years, seeking to identify how technologies have been affecting consumer habits.
How does media consumption vary by age, generation, region, social class?
Which innovations tend to perpetuate and which are just hypes?

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Chair: Roberto Franco - Head of Institutional and Regulatory Affairs– SBT

Graduated in electrical engineering with focus in electronics and telecommunications by the Federal University of Bahia and Post in Marketing and Business Management by FGV and ESPM. During the course of his career, he was responsible for the design and implementation of several radio and television companies in Brazil. He was President of SET - Brazilian Society of Television Engineering - from 2002 to 2008 and President of the Brazilian Digital TV System Forum from 2005 to 2008 and from 2015 to 2017. After this period he joined the Council of both Entities . In 2009 He was a member of ANATEL's Advisory Board. In August 2012 took office in the Social Communication Council until 2017 and is currently Head of Institutional and Regulatory Affairs of SBT.

Television consumption between generations

We currently have five generations living together, each with different behaviors and values. The type and format of content that each generation consumes impacts the development of new types of programming and distribution models. Melissa Vogel, CEO Brazil of Kantar IBOPE Media, presents how these generations are consuming and what is relevant to each of them in the search for information and entertainment.

Melissa Vogel - CEO of Kantar IBOPE Media in Brazil

She has more than 23 years’ experience in the media research and intelligence market, having held positions at Kantar IBOPE Media in Brazil and Panama, as well as global experience at Kantar Media. Melissa has held leadership positions in different areas of the company, such as Sales, Customer Service, Development of New Business, Operations, Marketing and Products. Within the scope of the remit in Brazil and LatAm, she has an in-depth understanding of clients’ needs, collaborating with the industry in developing metrics, products business encompassing the company’s complete portfolio and range of services. Before heading up Kantar IBOPE Media in Brazil, she was Global Director for agencies at Kantar Media, as well Executive Director, Multimedia for two years, for the Target Group Index Radio measuring business. Melissa has a degree in Radio & TV from the University of São Paulo - USP, and has a graduate degree in Communication with the Market from the ESPM and in Administration from Fundação Getúlio Vargas. She was professor on the ESPM Market Intelligence graduate course.

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Anwar Nassar - CEO Lotier International

Lotier International is a company that specializes in the development of leading-edge solutions in media, video and telecommunications in the markets of Latin American, Europe and India. The Lotier portfolio of partners includes global leaders like Amdocs/Vubiquity, Gracenote, Comcast, Verizon, and Intel among others, and joint projects undertaken with leading telecommunications companies, including the Claro Group, Telefonica, Oi, Algar, Telecom Argentina, VTR and other dozens of operators in the regions where it operates. Before assuming command of Lotier, Anwar worked in the real estate investments markets as a partner at Metágora Capital and in partnerships with the Colony Capital fund, GE Capital and the Trump Organization. Anwar has a master’s from Columbia University, NY.

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Georgia Jordan - Market Analyst at Kagan

Georgia Jordan is a market analyst at Kagan, a media and telecommunications research group of S&P Global Market Intelligence, focusing on the Pay TV and broadband markets in Latin America. She has covered the telecommunications, media and technology sector since 2009, initially as a journalist, then later as a market analyst specializing in the Latin American telecommunications industry, including fixed and mobile services, technology and regulation.

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Skip Pizzi - Vice President, Technology Education and Outreach at NAB

Skip Pizzi is Vice President, Technology Education and Outreach, at the National Association of Broadcasters (NAB) in Washington, DC, USA. His career has spanned the broadcast and digital media industries, working in audio engineering at NPR, and in audio production, media standards and technical policy at Microsoft. He was also an editor at Broadcast Engineeringmagazine, and a columnist for several other international industry publications. He remains a technology journalist, editor, author and trainer today. His most recent book is A Broadcast Engineering Tutorial for Non-Engineers, 4th edition, published by Focal Press. He is currently Associate Editor on the NAB Engineering Handbook, 11th edition, which will be published later this year. Skip serves as Vice-Chair of the Advanced Television Standards Committee (ATSC) Technology Group 3 (TG3), which is developing the ATSC 3.0 standard. He is also a member of the Board of Directors of the Ultra HD Forum. Skip is a graduate of Georgetown University, where he studied Electrical Engineering, International Economics and Fine Arts.