Ross Video and Alliance Technologies Partner to Extend Live Production Solutions in Brazil

Ross Video is pleased to announce that it has signed a partnership agreement with Alliance Technologies of Brazil. Ross Video has enjoyed a consistent growth path in the Brazilian market and is now executing a strategy to strengthen and further develop its presence in the region through this new partnership. Alliance Technologies, under the leadership of Mauricio Belonio and Fredy Litowsky, has an enviable background in broadcast solutions design and implementation, and brings many years of experience and expertise to the table. This agreement will enable Alliance to extend its range of top tier offerings and bring Ross Video’s range of live production solutions – the broadest in the industry – to customers in Brazil.

Commenting on the agreement, Jason Barden, Ross Video’s Director of Sales for Latin America, points to shared values as a key factor. “Freddy and Mauricio share the same core values as Ross Video and have grown their business by putting the customer first. The combination of our innovative portfolio with Alliance’s dedication to the Brazilian region will provide our customers with unrivalled levels of product and service quality”. Both Fredy and Mauricio from Alliance Technologies are similarly enthusiastic about the new partnership. “Ross Video’s emphasis on value is very attractive to content creators who are increasingly under pressure to work more efficiently with reduced budgets. Our clients face a range of business, technical and creative challenges on a daily basis, and the Ross range gives us the tools to help meet these challenges head on”.

About Ross Video:

Ross powers video productions for billions of global viewers daily with the industry’s widest range of smart production solutions. Ross makes it easy to create compelling news, weather and sports broadcasts, engaging material for sports stadium screens, entertainment shows and rock concerts, educational institutions, legislative assemblies, corporate applications and inspiring content for houses of worship.