AV Startups – Entrepreneurship and Innovations
Audiovisual Startups - Entrepreneurship and Innovations
Meet three entrepreneurs and their startups who are innovating and opening the audiovisual market in new business segments. Each startup is in a different stage: early stage, operation-traction and internationalization. The panel presents the successful trajectory of these innovative technology and content businesses.
Chair: José Carlos Aronchi - Centro Nacional de Referência em Empreendedorismo, Tecnologia e Economia Criativa Sebrae
Journalist and Radialist. PhD in Communication Sciences from the University of São Paulo. Consultant technology and innovation in the creative economy in the media business segments - audiovisual, games and print and digital publishing. Leaderof the Media working group at the National Center of Reference in Entrepreneurship, Technology and Creative Economy Sebrae.
VAV - Showcase for the audiovisual
VAV is the first online hub of Brazilian audiovisual professionals that works as a showcase for projects, professionals and content licensing.
Speaker: Isadora Lemes - Co-founder - VAV - Vitrine Audiovisual
Formed by FAAP, she has been working as a screenwriter and creative director since 2013. She has worked with producers such as Olhar Imaginário (acting as assistant director and production director Toni Venturi) and Guaraná Filmes (as scriptwriter, producer and content director for social networks) . Today she is the managing partner of the production company Nova Vitrine Produções and official screenwriter of the channel "DRelacionamentos" that counts on a network of spectators of more than 2 million people in Youtube and Facebook. Co-founder of VAV Audiovisual.
A vida no Centro: HUB of Culture and Innovation
"A Vida no Centro" is a startup of information and knowledge focused on the Center of São Paulo. Through a digital platform, webseries, social networks, web applications, events and trends curatorship, the startup shows what the heart of the metropolis has to offer: culture, gastronomy, leisure, tourism and people who innovate and positively transform one of the largest capitals in the world.
Speaker: Clayton Melo - Founder - A vida no centro
Co-founder of the project Life at the Center, hub of innovation and culture about the Center of São Paulo. Leader, curator and researcher of trends in technology applied to agribusiness (AgTech) on the StartAgro platform. MBA in Marketing at FGV. He develops Digital Marketing, Inbound and Content Marketing projects - 20 years of experience in journalism: ex-editor of Istoé Dinheiro (also former director of the magazine's Digital Nucleus), Gazeta Mercantil, Meio & Mensagem and IDG website.
IS Game - video game school for all ages
IS Game - International School of Game teaches children, young and old to develop video game. It is the first video game school in Brazil with scientifically proven methodology for cognitive improvement of the elderly.
Speaker: Fábio Ota - CEO - IS Game
Consultant in Gamification. Researcher Responsible for the project "Programming Games for the development of logical reasoning and prevention of cognitive decline in the Elderly" in the FAPESP Program Small Business Innovation Research (PIPE). He was a Director of Picnet Solutions of Brazil, a game and systems development company (1993 to 2005) and worked as IT Manager, Project Manager, Analyst and Programmer in the Industrial, Banking, Real Estate and Consulting segments. "Business Strategies for Small and Medium Enterprises", chapter "Strategic Planning of Information Technology." Minister lectures and Workshops on Gamification in the Corporate World.