SET EXPO 2017 has 50% of the pavilion occupied at the sales launch

SET EXPO 2017 has begun to take shape. Last week, at the SET head office in São Paulo, a meeting was held to define the positioning of stands among the companies that had requested early booking at the event.

All told, 52 companies have now reserved their spaces for the 2017 edition of the largest broadcast and new media trade show in Latin America, accounting for over 50% of the gross leasable area of the event.

Once again, the classification of the companies in the SET Loyalty relationship program was used to give priority to those exhibitors with the best scores in defining their stands.

SET EXPO will run from August 21st to 24th at the Expo Center Norte, in São Paulo. The Products and Services Trade Show will occupy the Red Pavilion. 137 stands are available, varying in area from 9m² to over 200m².


Companies that have not yet pre-booked their stands have until November 21 to ensure the best commercial conditions for the event and obtain the maximum discount (30%).

To validate this option or obtain further information about prices and stands, contact the sales department on (11) 3589-7003 or (11) 99595-7791 (Paulo Galante), or send an e-mail to [email protected] or [email protected]

For 2017, the expectation is that the trade show will be 10% larger than this year’s. The major new departures will be the much larger area for the audio market, as a result of a partnership with AES, as well as for the start-up industry.